A business may have developed terrific products and put together a supremely talented management team, but success ultimately hinges on persuading significant numbers of customers.
The impact of a well framed marketing strategy on business performance cannot be underestimated. Increasingly, in a VUCA world the marketing strategy needs to be future focused, customer centric and yet incorporate agility and flexibility to ensure that it stays aligned to the business and financial goals.
Seedfire works closely with customers to define a sharp and future relevant and integrated marketing strategy for maximum impact. We provide comprehensive marketing & sales services to enable a startup create a brand and grow.
Sizeable market that most needs the product/service competitor’s positioning
Target audience needs & perceptions Assets & capabilities, weakness, threats substantiation points / differentiators
Consequence of positioning strategy
Brand Personality, brand essence, tone of voice
Value proposition : rational & emotional
Architecture logic and guidelines
Communication Platform & key messaging
Target Audience : decision process, Communication channels used, influencers
Optimization between ATL & BTL of maximum impact.
channel selection & content strategy for customer acquisition and engagement
image building and reputation management
We offer end to end strategic marketing services keeping the customer at the heart of everything we do. Our approach ensures that the marketing actions result in strong mind share, generate demand and subsequently, profits.
Our spectrum of services includes: